Baird’s FATP Program Highlighted by ‘Investment News’
Following the publication of Cerulli Edge’s latest U.S. Asset and Wealth Management report, Anita Volk, Baird’s Next Generation Talent Manager, chatted with InvestmentNews. The Cerulli report focused on the “broken talent pipeline” in wealth management and how retirements and high trainee washout rates contribute to slow growth across the industry.
In stark contrast to the report’s findings, Volk shared more about Baird’s Financial Advisor Training Program (FATP), which boasts a 40% retention rate since the inception of the program in 1991 and 90% retention of next-gen financial advisors over the past five years.
“These candidates are so meticulously vetted that it’s a program meant to set them up for success, not failure,” she said.
Volk added: “This program is by invitation only, meaning an experienced financial advisor needs to indicate or agree to bring on a new junior teammate. There are no surprises, these teams understand the benefit of having a multigenerational team, and the diversity of thought that it can bring to the way they service clients.”